Back to Basics
I have spent a lot of time thinking about how I can talk to everyone about our lawn fertilizers this year. What could I possibly say that has not already been said. It has brought me to the edge of sanity. Like many struggles, it is good to go back to the most basic. I decided to read an old story about how Jim began to create many of our products. So here is a little bit of the beginning of our fertilizers. I hope you enjoy it.
“The neighbor’s lawn looked pretty good. It wasn’t perfect but it looked better than my customer’s lawn. He asked why and I told him what I’d been taught, “When these disease spores blow over from your lawn, his lawn will also get sick and, when insects hatch and move over, his lawn will get them, too.” He said, “I don’t buy it. Dogs run across it, kids run across it. These lawns have been growing together for the longest time and all he does is put cow manure on it once a year. His lawn is doing better than mine and I want to know why.” I suggested applications of Scott’s disease control and insect control. He said, “Jim, I’ve put everything on my lawn you told me to and I still have these problems…why?”
Where it All Began
For Jim, this is where it began. The answers from the “experts” were, “use more”. There had to be an answer there had to be a better way. Later in the story, I found this…
“What you’re doing in your lawns is a very basic thing. I’ve seen it happen on every farm in this country and this is what I’ve spent the last twenty years of my career trying to correct. The health of your plants…is the health of your soil. Every time we put on one unit of nitrogen, bacteria in the soil will burn up 20 units of carbon (carbon being the organic matter which is humus). So every time you apply nitrogen, you burn up humus……..and it takes a chemical lawn service about three years to ruin a good lawn doing this, you lose the humus in the soil. The humus is what the bacteria live on. The soil is a living organism, containing beneficial microscopic plants and animals (microbes). Never apply anything that will harm them.”
It’s this mentality of stewardship I have appreciated over the years. I have heard Jim tell this story so many times I could tell it like it was my own. Sorry for the length of this article, I hope you enjoyed this format. Let me know what you think.